Macmillan Cancer Support - Typography development

Typography redesign
One of the main points of the brand refresh was to take a look at a new approach to Typography.

So I decided to look at these with the use of the headline font as a large comforting presence that engulfed the layout to show that Macmillan is always there for you, which was the new brand strategic approach.

This created a bold contemporary feel, but still with strong links to the old informational work. These are shown below.